Chat shows and interview based programs fill our
television and radio stations. Every station has a number of chat show based
programs happening numerous times every day. These types of programs have
changed the structure in which interviews take place. This changes the
interviewee’s role and as Clayman addresses this in his journal article Address terms in the service of other actions:
The case of news interview talk.
The main point Clayman highlights in this article
are address terms. Clayman has highlighted two address points, service of other
actions and speaking from the heart. Clayman identifies service of actions of
being something that ‘often occurred in two-party interviews, leaving no doubt
as to the intended addressee… (2007, pp.2).’ This type of action is what we see
during chat and talk based shows, panel interviews and interviews involving
multiple guests. Clayman also defined service of action as ‘the question-answer
turn taking system that organizes interview talk usually leads all IEs direct
their remarks via a gaze and body orientation… (2007, pp.3).’ This is exactly
what we see when we turn onto a program from chat based news such as The Project to entertainment news
programs like Sunrise.
To define speaking from the heart, Clayman used
an interview from Hilary Clinton shortly after the infamous Monican Lewinskis
scandal. The interviewee asks Clinton to reflect on the life choice she and her
family made in pursuing the presidency. The interviewee then asks, ‘given five
years of personal and political attacks, whether the whole experience has been
worth it. That he is asking her to speak from the heart (2007, pp.5).’ This
invites Clinton to share her thoughts and give a personal feel to her answer.
This sort of address term is also used on chat-based programs and more
specifically on ‘feel good’ programs such as Channel 7 Sunday Night. These types of programs feed of speaking from the
heart type of interviews to engage with there audience.
Clayman’s article has highlighted two key
interviewing techniques, service of other actions and speaking from the heart.
These two techniques are found across nearly all talk based and chat programs
and will continue to be used to relate to the audience.
REFERENCE LIST: Clayman, S 2010, Discourse
& Communication, Address terms in the service of
other actions: The case of news interview talk, 4: 161
DOI: 10.1177/1750481310364330